DuckDuckGo

The National Security Agency’s PRISM scandal upset a lot of people. After finding out data wasn’t safe, hundreds of thousands of web searchers descended upon DuckDuckGo, an anonymous search engine, and the site surged with an additional one million searches a day, becoming the go-to alternative for other engines. The service and news went on to be spotlighted in The Washington Post, Bloomberg, Business Insider, The Guardian, CNBC, and popular geek/tech websites including Geekosystem and The Next Web.